Mobile Marketing

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Mobile devices are in abundance today, it is a safe to say that there is no evidence of this trend slowing down any time soon. Mobile devices are very dynamic in the ways they can advertise your products or services, most advertisers today say they receive most of their traffic from people searching though mobile phones. Over half of all the searches on Google are from mobile phones.

Today more so than ever mobile devices are part of our lives in more ways than we can imagine. Behaviours towards the usage of mobile phone use indicate that they are the go-to source for peoples wants and queries. The technology which is ever evolving allows people to have their devices listening in to commands or issue help whenever the person needs it. One way or another, phones are everywhere.

So, it is important to note that mobile ads are powerful and diverse which can be utilised almost anywhere. Location mapping has never been so efficient and continuing to improve, so potential markets are constantly searching for your products or services and knowing how to reach out to them can make all the difference.

“According to Google, more than 50 percent of search queries globally now come from mobile devices”

Resources

Display Ads – Captivate your audience with stunning visuals created by our talented Graphics team. These ads are eligible to display on websites such as YouTube or within the apps themselves anywhere on the display network.

Text Ads – When people search for terms related to your industry its vital you are seen at the top of Google's search results. Keywords designed to implement this strategy successfully are carefully thought out.

Shopping Ads – One of the best ways to display your array of products available. Here, you have your products displayed above paid and organic search results on Google, that comes complete with the image of choice, the product name and the price for your potential consumer to navigate through and select.

Geographical targeting – The knowledge of where your target audience is, stands you in good stead to make accurate measures in harnessing your efforts to cater for that area, country, county, town or city.

Maps – Gain new and repeat custom by being visible through the interactive network. Have your custom come to you.

Remarketing – We hear our clients concerns over click to conversion ratio, wanting the best methods to assure this operates at an optimum level. When people leave your website, this can be for several reasons but a strategy that’s useful to gain these clicks into conversions is by running some remarketing campaigns. We provide target lists for the people who have visited your website but left for whatever reason and entice them back to complete their purchase. Once implemented correctly, you’ll be surprised at how valuable remarketing can be to your business.

With the variety of tools and resources at your disposal, we can keep up with your customers’ busy lifestyles regardless of their location and engage with them at any time.